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Dealer website resources

Make a better dealer-website decision before signing a contract.

Start with the free dealer website scorecard, then use these guides to investigate total cost, data ownership, inventory workflow, lead routing, migration risk, search visibility, and the boundary between a website platform and a full DMS.

Cost

Understand total website cost

Separate subscription, setup, domain, feed, integration, support, and migration charges.

Operations

Map the daily workflow

Follow a vehicle and a lead through the actual system before choosing it.

Migration

Protect domains and search equity

Inventory, URLs, redirects, analytics, and ownership all need a documented handoff.

Start with a score, not a sales pitch

The free scorecard reads a limited set of public pages and organizes observable opportunities by impact. Every result names its evidence source and limitation, and unverified areas stay out of the score.

Continue with the decision you are making

AI search and recommendation visibility

Use the AI search checklist to audit crawl access, direct answers, factual consistency, third-party evidence, referral attribution, and recurring recommendation tests.

How these guides are written

Product limits are stated directly. Competitor facts are linked to the competitor’s public materials and dated when used. Performance claims are not presented as customer results without reviewable evidence and customer approval.

The resources are updated when the underlying product, search guidance, or cited vendor information changes.

Start with proof

See the shopper experience — or assess the website you already have.

Explore a working sample dealer website, or receive a private seven-part scorecard before deciding whether to speak with ProAutoSites.