Findability
Can shoppers and search engines reach inventory quickly?
Get a practical scorecard built for independent auto dealers. We check the public signals shoppers and search engines can actually reach, then organize the next steps by impact.
Anything we cannot verify stays marked Not verified and out of the score.
We look for the paths that matter between a shopper landing on your site and raising a hand.
Can shoppers and search engines reach inventory quickly?
Does a sample vehicle page show the essentials and a clear next step?
Are call, availability, finance, trade-in, and test-drive actions visible?
Do the public page signals support local discovery and consistent business details?
We read up to three public pages: your homepage, one discoverable inventory page, and one discoverable vehicle detail page. Private systems, analytics, lead delivery, live Google data, invoices, and contracts are not accessed.
It cannot prove that leads reach your CRM, that every listed car is physically available, that Google rankings are strong, or that your current contract is fair. Those require dealer records, authorized accounts, or human review.
Instead, the report shows the evidence observed, the source of each conclusion, and a limitation beside every category.