Launch a better dealer website — and help shape what comes next.
The Founding Dealer Program is for independent used-car dealers who want an inventory-first website, a careful migration, and direct access to the team building the platform.
One accountable migration plan
We document the inventory source, important URLs, lead owners, domain dependencies, approval steps, and cutover checklist.
Feedback reaches the product team
Founding dealers receive a structured way to report friction, request improvements, and review launch priorities.
Your approval stays required
No DNS cutover, public testimonial, screenshot, dealership name, or performance story is used without the appropriate approval.
Who the program is for
The best fit is an independent used-car dealership with roughly 10–75 active vehicles that needs a stronger public website, cleaner inventory merchandising, dependable lead capture, and straightforward follow-up.
A dealership that primarily needs accounting, title processing, payroll, lender contracting, or a complete DMS should keep those requirements separate and confirm every required handoff before joining.
What founding dealers receive
- A free review of the current public dealer website before a sales conversation
- A documented migration plan with owners, dependencies, acceptance checks, and a target timeline
- Inventory, photo, core-page, lead-routing, redirect, domain, SSL, and mobile launch verification
- Direct launch support and a structured feedback channel after activation
- Clear public plan pricing and no setup fee; new-domain registration and outside-provider charges remain separate when applicable
What we ask in return
- Designate one dealership launch contact who can approve content, domains, and lead routing
- Provide authorized access or exports needed for the agreed migration scope
- Work one real test lead before cutover and report any launch-critical issue promptly
- Share candid product feedback; public reviews, referrals, quotes, screenshots, and case studies remain optional
A founding relationship is not a testimonial contract
Participation does not require a positive review, public endorsement, referral, logo placement, or case study. If a dealer later volunteers for a public story, the dealership reviews and approves the name, quote, screenshot, measurement window, limitations, and final copy before publication.
Start with the site you have
Submit the current dealership URL for a private seven-part scorecard. The result shows observable strengths, evidence gaps, and prioritized fixes before you decide whether the Founding Dealer Program is a fit.
See the shopper experience — or assess the website you already have.
Explore a working sample dealer website, or receive a private seven-part scorecard before deciding whether to speak with ProAutoSites.